We want to show

the realy Italy

Who we are

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Who we are

A network of companies and professionals in a single identity, specialized for specific sectors of business strategy, marketing, communication, and specific professionalism for growth and business protection, at the service of companies that want to establish themselves in domestic and international markets.

A team that makes the method the strenght point.

A method that is modeled on the needs of the customer and the market, working in a synergistic and complementary way, to achieve a single goal: increase the business in order to create wealth.

Marketing analysis and strategies

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Marketing analysis and strategies

Structuring strategic planning methodically is fundamental for every company, planning short, medium and long-term objectives, maximizing turnover for successful results.

An effective strategic marketing plan helps companies grow and excel in their industry.

Planning and organizing with precise rules, to achieve growth and profit objectives.

Why with us?

Because thanks to our experience and intuition, we know how to interpret the ideas of a business, turning them into concrete actions.

Brand building

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Brand building

It is the process by which the personality is imprinted and built on a brand, a product or an institution.

We emphasize the characteristics of the brand, through the content, the form, and the coherent identity in line with the reference business. Naming, tone and style are analyzed in every single area, both of communication and of design, to create the memory effect in the mind of the users.

In a nutshell:

“we work to create or transform a desire, in a direct action to that specific brand”.

Packaging design

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Packaging design

Packaging is the first visual impact you have at the time of purchase.

It is particularly important to have a strong attraction on the shelf, as it must be enhanced compared to other products in the same range as the competition. It must be consistent with brand positioning, and at the same time it must be clear to which segment it belongs. It must clearly communicate the type of product and must fascinate the buyer when choosing.

We are well aware of the importance of having a well-made packaging, which is why we dedicate a lot of attention to all facets when making this fundamental marketing tool.

Because packaging is a component of great importance in the marketing mix and for the success of the business of the company.

 

 

 

Web design & E-commerce

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Web design & E-commerce

Analysis, design and technical development of a web structure. Our method is form.

We model increasingly innovative and vanguard technologies and aesthetics to be able to stand out: contents and containers must be synergistic and capable to offer more and more.

In the virtual business era, all companies or businesses must become aware that they cannot avoid being correctly present on the web, both for the development of the brand and for commercial business opportunities.

We evaluate the platforms best suited to the needs of the project and we take care of the process from the beginning, accompanying the client in the path of development and its real evolution. We help and support commercial expansion on the web.

 

 

Digital intelligence &
Social Media Marketing

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Digital intelligence &
Social Media Marketing

Today it is a powerful communication tool. The only one that allows interaction between user and brand or institution.

Our method is research. We evaluate and manage all the areas of integrated communication to create visibility also on social media, to generate virtual communities and X.0 aggregators.

Only after a careful analysis of the sector, the market and its potential, we give action to our creativity, to achieve effective unconventional strategies, to increase brand awareness and attract attention to the reference communities.

 

 

Advertising

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Advertising

It is the form of communication that has always been used to disseminate and create consensus for one’s brand.

With our method, continuous research, in-depth analysis of needs and objectives, and with the acknowledged creativity, we aim to do more and more to be strongly recognized by the reference market.

In the art of advertising, nothing is left to chance: we activate our ideas after careful observation, declining them in the most appropriate channels to aim at a specific target audience. We interpret and choose the most suitable means to plan the Media strategy, and we also support our clients through bartering actions with serious and well-organized relationships.

 

Media relation

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Media relation

In the age of communication, knowing how to manage relations with the media has become a decisive prerogative for every company.

In an articulated, competitive market with compulsive rhythms it is essential to know how to manage external relations.

To launch products, new initiatives, or to differentiate yourself from competitors, it is essential to know how to communicate effectively, knowing how to choose the right times and ways.

The press office moves in synergy with the customer to better manage the flow of information.

The press office activity is an essential service to guarantee positive visibility and to favorably influence the perception of stakeholders and the influencers.

Events, Unconventional Show

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Events, Unconventional Show

Create events that attract and focus on specific targets.

We methodically create the entire organization, from the institutional to the unconventional, show, guerrilla or street marketing, following and managing all actions.

The goal is: it must remain etched in people’s minds.

Internationalization

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Internationalization

We take care of adapting the identity of a brand or business to other markets, with different cultures and different commercial dynamics.

We carefully study the feasibility, the insertion, the expansion and we monitor the actions of a different brand from its own native area. We identify the most effective strategies to implement the growth process, to successfully overcome territorial boundaries. We intercept and establish relationships in the channels or in the distribution platforms in the countries of interest.

We scout the Italian product, for the different and or specific requests that come from other countries, thanks to the dense network of relationships built over time with buyers and/or foreign distributors.

Intellectual property, patents and trademarks

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Intellectual property, patents and trademarks

In the modern market, every company must protect its own brands, products or systems.

Our partners are specialized in safeguarding intellectual and industrial property.

With care and particular organizational method, they register, protect and manage brands and patents in and for any part of the world.

Creation and management of commercial networks

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Creation and management of commercial networks

Creating a successful sales network requires a long and difficult selection.

The companies are bombarded by the most disparate commercial offers. It is necessary to know how to choose the most suitable figures, and to create valid strategies to manage the complexity of customers, with the ability to always generate newer and larger dimensions.

The creation of an effective sales network cannot be underestimated in order to make a business grow. We can support the process in all its phases. From selection to training, up to the creation of the network and the consequent management.

Our own brands and editorial products

Spazio HoReCa

Online since 2007 it was the first website in Italy totally dedicated to the ho.re.ca channel.

Compriamo Italiano

Dissemination and enhancement project of Italian products and production.

ItalyaGoods

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